Google Meet: Why It Is Better For Creative Entrepreneurs & SMBs Than Zoom & Other Video Conferencing Tools

Thanks to the continuing Coronavirus outbreak and rapidly changing global economic situations, many American professionals can expect to be working from home for the foreseeable future. “Our best estimate is that 25-30% of the workforce will be working from home multiple days a week by 2021,” according to Kate Lister, the President of Global Workforce Analytics.

Not that this is a secret, but these circumstances have made cloud-based collaboration and video conferencing tools more important than ever before, both personally and professionally. In a hurry to meet the demand for video conferencing solutions, many businesses quickly moved to implement solutions for their teams. Almost overnight, Zoom seemed to be the immediate, most popular choice for virtual meetings about work and play.
Thanks to the continuing Coronavirus outbreak and rapidly changing global economic situations, many American professionals can expect to be working from home for the foreseeable future. “Our best estimate is that 25-30% of the workforce will be working from home multiple days a week by 2021,” according to Kate Lister, the President of Global Workforce Analytics.

Not that this is a secret, but these circumstances have made cloud-based collaboration and video conferencing tools more important than ever before, both personally and professionally. In a hurry to meet the demand for video conferencing solutions, many businesses quickly moved to implement solutions for their teams. Almost overnight, Zoom seemed to be the immediate, most popular choice for virtual meetings about work and play.

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However, it is quickly becoming apparent that not all collaboration and conferencing tools are created equal, nor are they best for creative entrepreneurs or small business owners. (Also, Zoom is getting a lot of criticism for its security and privacy issues right now -- a fact that cannot be ignored.)

The District Maven team has also had to implement additional digital conferencing solutions since the COVID-19 outbreak. While Zoom’s popularity continues to be prevalent, our experience has shown that Google Meet (formerly Google “Hangouts”) is far more effective and efficient than its predecessor. Of course, the choice of which tool is best for your brand or business is up to you. However, below are some of our top reasons why Google Meet is better than Zoom for video conferencing and collaboration.
However, it is quickly becoming apparent that not all collaboration and conferencing tools are created equal, nor are they best for creative entrepreneurs or small business owners. (Also, Zoom is getting a lot of criticism for its security and privacy issues right now -- a fact that cannot be ignored.)

The District Maven team has also had to implement additional digital conferencing solutions since the COVID-19 outbreak. While Zoom’s popularity continues to be prevalent, our experience has shown that Google Meet (formerly Google “Hangouts”) is far more effective and efficient than its predecessor. Of course, the choice of which tool is best for your brand or business is up to you. However, below are some of our top reasons why Google Meet is better than Zoom for video conferencing and collaboration.

Zoom has major security issues

It is a little known fact, but Zoom conferences are made public automatically by default. If users don’t disable this option manually, anyone with the meeting link can join, hear the conversation, and share the screen. The problem with Zoom conferencing security has grown so problematic that the FBI has issued warnings about the tool’s hijacking vulnerabilities, and an increasing number of schools, government agencies, and businesses are starting to either stop using Zoom or banning it entirely.

By contrast, Google Meet’s conferences are automatically set to private by default. More often than not, users only have to make sure that their data and meetings are secure -- not the video conference in itself. Additionally, Google Meet boasts a few other beneficial security features, including: 

  1. The only persons who can mute or remove participants are meeting creators and calendar owners.
  2. On the same chord, meeting creators and calendar administrators are the only ones who can allow external participants access to the call upon user request.
  3. Once the final participant has left the meeting, attendees are unable to rejoin meetings that are nicknamed explicitly by the administrator or meeting creator.

Another awesome thing about Google Meet is that the platform reaps the benefits from the Google Cloud Platform’s (GCP) extensive defense-in-depth-approach to data security, which uses the power of both Google’s native protections and its global private network.

It is a little known fact, but Zoom conferences are made public automatically by default. If users don’t disable this option manually, anyone with the meeting link can join, hear the conversation, and share the screen. The problem with Zoom conferencing security has grown so problematic that the FBI has issued warnings about the tool’s hijacking vulnerabilities, and an increasing number of schools, government agencies, and businesses are starting to either stop using Zoom or banning it entirely.

By contrast, Google Meet’s conferences are automatically set to private by default. More often than not, users only have to make sure that their data and meetings are secure -- not the video conference in itself. Additionally, Google Meet boasts a few other beneficial security features, including: 

  1. The only persons who can mute or remove participants are meeting creators and calendar owners.
  2. On the same chord, meeting creators and calendar administrators are the only ones who can allow external participants access to the call upon user request.
  3. Once the final participant has left the meeting, attendees are unable to rejoin meetings that are nicknamed explicitly by the administrator or meeting creator.

Another awesome thing about Google Meet is that the platform reaps the benefits from the Google Cloud Platform’s (GCP) extensive defense-in-depth-approach to data security, which uses the power of both Google’s native protections and its global private network.

user privacy is absolute & non-negotiable

Security issues aren’t the only major problem many are having with Zoom right now. The company has been criticized for a serious lack of privacy too. Most recently, the platform was caught sharing unauthorized user data with third parties, namely Facebook. Even though Zoom has since stopped sharing data with the social media giant, it still is facing multiple class-action lawsuits from the ordeal. Furthermore, surveys show that more than a third of Zoom users are actively concerned about these problems and considering switching video conferencing tools for their brand or business.

On the other hand, Google has been very committed to protecting user data for several years. As a result, it extends its cloud platform (and inherent privacy features) to Google Meet as well. Just like all other data stored on the Google Cloud, this video collaboration tool will never use customer information for advertising purposes and only processes data based on the person’s specific directions.
Security issues aren’t the only major problem many are having with Zoom right now. The company has been criticized for a serious lack of privacy too. Most recently, the platform was caught sharing unauthorized user data with third parties, namely Facebook. Even though Zoom has since stopped sharing data with the social media giant, it still is facing multiple class-action lawsuits from the ordeal. Furthermore, surveys show that more than a third of Zoom users are actively concerned about these problems and considering switching video conferencing tools for their brand or business.

On the other hand, Google has been very committed to protecting user data for several years. As a result, it extends its cloud platform (and inherent privacy features) to Google Meet as well. Just like all other data stored on the Google Cloud, this video collaboration tool will never use customer information for advertising purposes and only processes data based on the person’s specific directions.

google meet is convenient af

While Zoom requires a lengthier sign-up and account installation process, the user experience for Google Meet is far more seamless. Conversely, the latter is included with every G Suite subscription. Since over 2 billion people utilize G Suite for their business or brand, this means a TON of people already have access to this video conferencing tool without any additional sign up required. What’s more, thanks to its inclusion in G Suite, Google Meet will also seamlessly sync with other Google-based apps, including Calendar, Docs, Sheets, and more.
While Zoom requires a lengthier sign-up and account installation process, the user experience for Google Meet is far more seamless. Conversely, the latter is included with every G Suite subscription. Since over 2 billion people utilize G Suite for their business or brand, this means a TON of people already have access to this video conferencing tool without any additional sign up required. What’s more, thanks to its inclusion in G Suite, Google Meet will also seamlessly sync with other Google-based apps, including Calendar, Docs, Sheets, and more.

DOES NOT REQUIRE INSTALLATION OF ANY DESKTOP SOFTWARE

In order to use Zoom, the user must download a mobile or desktop app. This has also caused a myriad of customer security concerns, making it all too easy for hackers to create fake Zoom installers that download with coin miners, adware and malware viruses included.

This is another important way Google Meet edges out Zoom -- because the platform operates entirely via desktop browsers, it lessens the need for security patches while also creating a far lower chance of attack.
In order to use Zoom, the user must download a mobile or desktop app. This has also caused a myriad of customer security concerns, making it all too easy for hackers to create fake Zoom installers that download with coin miners, adware and malware viruses included.

This is another important way Google Meet edges out Zoom -- because the platform operates entirely via desktop browsers, it lessens the need for security patches while also creating a far lower chance of attack.

google meet is cheaper per month

Especially in today’s COVID economy, every dollar counts more than ever -- especially for creative entrepreneurs and small businesses. With this in mind, Google Meet is typically the most cost-effective option, as well. Plans for this platform begin at $6 per month, whereas Zoom’s most basic paid subscription starts at $15 per month.
Especially in today’s COVID economy, every dollar counts more than ever -- especially for creative entrepreneurs and small businesses. With this in mind, Google Meet is typically the most cost-effective option, as well. Plans for this platform begin at $6 per month, whereas Zoom’s most basic paid subscription starts at $15 per month.



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For over a decade, District Maven has worked with businesses across the country to establish a formidable and profitable brand online. This is a responsibility that we take very seriously. Regardless of the industry or client, trust, respect and integrity are at the heart of every relationship we maintain -- and we wouldn't have it any other way.

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