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3 New Instagram Features That Give Small Businesses A Boost

The devil may work fast, but Mark Zuckerberg and the folks over at Instagram work faster. Thanks to their ongoing battle to remain relevant and keep up with competitors like TikTok, the platform has recently focused on expanding the app’s capabilities – both for the average user and potential advertisers alike. Instagram’s rapid pace of development has resulted in the …

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First Impressions Count – Googlebot Only Cares About Your First 15MB Of Content

If you’re an avid reader of the District Maven blog, then you’ve read about the importance of sequencing in search engine optimization. How content is ordered on a website dramatically impacts how Google’s indexing robots read and understand it. Generally, from both a macro and micro level, the search engines will put the most emphasis on what information is listed …

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Spring Brand Inspiration: Color Palettes & Fonts That Will Brighten Up Your Season

Every season has its own unique and beautiful qualities, but none brings a fresh, renewed spirit, quite like spring. The temperatures are rising, and it seems like everything is in bloom — and we’re not just talking about the weather, either. By this time, the dust has settled on the new year, and people are ready to shake their marketing …

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Want To Master Marketing? These Skills Are An Absolute Must, Part Two

There is no doubt that marketing is a fun but challenging industry to break into. This is especially true given its rapidly evolving pace and a laundry list of soft critical skills required to become a successful marketer. Although we already established that soft skills are arguably more essential for a candidate (due to their inherent nature), that doesn’t make having fundamental, hard skills any less necessary.

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Want To Master Marketing? These Skills Are An Absolute Must, Part One

Breaking into any industry can be challenging, and marketing is no exception. There is no denying that a career in this field is both exciting and “sexy,” but it is also incredibly complex and fast-paced. The factors that define a successful marketing career evolve continuously, and your skillset must evolve to stay on top of trends and ahead of the competition.

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How Long Does SEO Actually Take To Start Working?

Well, well, well — if this isn’t a loaded question. If you’ve found yourself wondering how long it will actually take for your SEO efforts to pay off, you’re not alone. The District Maven team is frequently asked about Google’s timeline and we hate to tell you, the answer is less than satisfying.

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Instagram Guides Allows For More User-Based Content, Boosting SEO

I’ve said it before, I will say it again: the entire point of search engines is to provide users with highly relevant and reputable information that they may be interested in — often before they know they want to see it. Changes in Google’s algorithms over the years have only reinforced this fact, and other search engines have followed suit.