The Hospitality Industry Guide To Managing Online Customer Reviews

The Hospitality Industry Guide To Managing Online Customer Reviews

Blog Tips + Tricks Vendors + Venues
Since opening in 2012, Ballston's A-Town Bar & Grill has been the area's go-to spot for happy hour, game watches, and scandalously fun Sunday Funday brunch bashes. Their reputation for throwing over-the-top parties (for the most part) isn't exaggerated, leaving them open to mixed reviews – some of which are blunt, rude and downright negative. One could never mistake management, specifically owner Scott Parker, for not caring or taking action. This is evident throughout his determined dedication to managing the venue's Yelp Business Page and responding to virtually every customer along the way. While there are several things that make A-Town Bar & Grill (as well as his many other venues and concepts) successful, in terms of brand strategy, this is undoubtedly one of the most effective pieces of the marketing puzzle.
Read More
Latest Instagram Update Includes Video Tagging, Shoppable Stories & More

Latest Instagram Update Includes Video Tagging, Shoppable Stories & More

Blog Tips + Tricks
Within the last 24 hours, Instagram has quietly rolled out another significant update to its platform that all business owners and marketing professionals would be wise to pay attention to. The social media giant is releasing impactful new features including video account tagging, shoppable stories and ability to browse items for sale within the Explore feed. I personally noticed the first of the major new additions while posting for a District Maven social media marketing client today. As I went to post their weekly promotional video, I noticed right below the caption section was a new option to "Tag People." Intrigued, I immediately clicked on it and was prompted to do exactly that. (Also, it seems that video tagging follows the same rules as image tagging -- one gets to tag up to 20 accounts.)
Read More
Beginner’s SEO Checklist For Content Marketing Campaigns

Beginner’s SEO Checklist For Content Marketing Campaigns

Blog Templates + Guides Tips + Tricks
Digital marketing best practices have evolved tremendously over the years, but one thing will always remain true: optimized content reigns supreme. Nearly every business owner, blogger, digital marketer and tech-savy person is well aware that the most effective campaigns are unique, relevant and share-worthy for a targeted audience or demographic. What fewer Webmasters know is that the secret sauce for a successful content marketing campaign truly lies in how it is intercepted and understood by the search engines.
Read More
Google Makes Search Console Verification & Setup That Much Easier

Google Makes Search Console Verification & Setup That Much Easier

Blog Tips + Tricks
While setting up a business account on Google isn't exactly rocket science, there are definitely a few steps that go into the process. Traditionally, this has been particularly true when installing data tracking software on one's site. Until recently, Google Analytics and Google Webmaster Tools' accounts had to be verified separately -- and all too often, setting up accounts with the latter has proved to be more trouble than it should be.
Read More
WordPress Is Finally Testing A Front-End Editor But Is It Too Little, Too Late?

WordPress Is Finally Testing A Front-End Editor But Is It Too Little, Too Late?

Blog Tips + Tricks
When it comes to digital marketing, you never know what you will discover by simply logging in and paying attention -- literally. I was especially intrigued when I logged into District Maven's website dashboard over the weekend to discover this message from Wordpress (featured on the right). It highlights their newest platform offering: an internal front-end editor, which according to Wordpress, will make coding even easier for the Average Joe to tackle, straight from the content management system itself.
Read More
Google’s Event Marketing Update Is Proof Of Why They’ll Always Be The G.O.A.T. Of Search Engines

Google’s Event Marketing Update Is Proof Of Why They’ll Always Be The G.O.A.T. Of Search Engines

Blog Tips + Tricks
Looking to fill your end-of-summer calendar with nearby events, attractions and things to do? You're in luck! Google has taken its integrated, vertical search engine for events up a notch, making it easier than ever to snag tickets to the coolest happenings in town. The gods over at Google have been merging quick search tools into results pages for quite a while and last year first introduced this event search platform - providing all the information attendees would ever need to know. The latest update gives the initial platform a mobile-friendly facelift, making it more robust and customized to user preferences.
Read More
A SEO Glossary For Beginners & Small Business Owners

A SEO Glossary For Beginners & Small Business Owners

Blog Templates + Guides Tips + Tricks
When I first founded District Maven, most conversations with potential new clients (and current ones, for that matter) revolved around why one should engage in online marketing in the first place. Thankfully, the public's general understanding as grown alongside technology, ultimately leading to far more insightful, advanced conversations. However, just because more people know they need to utilize digital marketing strategies doesn't mean that they understand what any of it actually means. Even fewer people know to implement them -- and with good reason.
Read More
1 5 6 7

Latest on instagram



recent projects



Request A Quote


Name(Required)
Services Interested In

Starting A Business: Lifestyle Tips For New Entrepreneurs

Starting A Business: Lifestyle Tips For New Entrepreneurs

Blog Tips + Tricks
I first started District Maven Marketing & Creative during my sophomore year at the University of Michigan. Although 2008 wasn't that long ago, it seems like almost everything has changed in the last 12 years -- and not just in terms of marketing. First, because it most no longer consider entrepreneurism as an outrageous career path for young professionals. (And what's more, research shows that 63% of 20-somethings want to start a business, too.)
Read More
Huge List Of Instagram Hashtags By Category

Huge List Of Instagram Hashtags By Category

Blog Tips + Tricks
Instagram is one of the most popular platforms available today, yet many people only think of the it as a social media network -- nothing more. In reality, it is much more powerful than that. Remember: anything that you can enter terms or phrases to search on is inherently a search engine; this includes Google as well as Facebook, Twitter, etc.
Read More
Google Meet: Why It Is Better For Creative Entrepreneurs & SMBs Than Zoom & Other Video Conferencing Tools

Google Meet: Why It Is Better For Creative Entrepreneurs & SMBs Than Zoom & Other Video Conferencing Tools

Blog Tips + Tricks
Thanks to the continuing Coronavirus outbreak and rapidly changing global economic situations, many American professionals can expect to be working from home for the foreseeable future. “Our best estimate is that 25-30% of the workforce will be working from home multiple days a week by 2021,” according to Kate Lister, the President of Global Workforce Analytics.
Read More
1 5 6 7 8 9 17

Latest on instagram



recent projects


Request A Quote


Name(Required)
Services Interested In